What Is Google Pay?
Google Pay is a mobile payment service developed by Google to enable contactless in-app, online, and in-person purchases on mobile devices, allowing users to make payments with phones, tablets, or watches.
Google Pay uses Android as its operating system and works with almost all Android devices, including phones, watches, and tablets. However, users of iOS (Apple’s operating system) can also benefit from Google Pay, although in a more limited capacity via their mobile devices.
In addition to its primary function as a payment gateway, Google Pay also acts as a wallet. Users can use it to store various digital “passes” that can be accessed with a click, such as airline tickets, loyalty cards, coupons, and even electronic bills.
Google Pay is steadily gaining ground, with more than 150 million active users in 30 countries each month. And with a significant increase in contactless and remote payments, the future looks bright for Google’s payment product.
According to a study by Statista (linked above), Android retained its position as the top mobile operating system in the world in August 2022, controlling the mobile operating system market with a share of close to 70 percent.
By accepting Google Pay in-store as a payment method, you’ll make things easier for your Android-based customers and, in turn, improve the customer experience.